For several years, we have been supporting AbbVie Care Germany with marketing and editorial services. A project particularly close to our hearts is the Parkinson\u2019s magazine, PARKOUR. Published twice a year, each issue offers knowledge, encouragement, and guidance to those living with Parkinson\u2019s and their loved ones \u2013 crafted with deep empathy, editorial rigor, and a clear goal: to bring Parkinson\u2019s into the spotlight and empower people.<\/p>\n
Parkinson\u2019s disease is a chronic, progressive neurological disorder that affects the central nervous system. Characteristic symptoms include tremors, muscle rigidity (rigor), slowness of movement (bradykinesia), and postural instability. However, Parkinson\u2019s affects far more than just motor function. It can also impact mood, sleep, and cognitive abilities \u2013 thereby affecting one\u2019s entire daily life, both personal and professional. The condition requires not only medical attention but also societal understanding and personal resilience.<\/p>\n
PARKOUR Magazine is designed for precisely this purpose: it informs, inspires, and connects. Each issue is created in close collaboration with medical professionals, therapists, individuals directly affected, and their loved ones. The content is relatable, accessible, and empowering \u2013 aiming not only to explain, but also to encourage. In each issue, readers will typically find:<\/p>\n
At Allround Team, we support your project from start to finish \u2013 with an interdisciplinary perspective and a great deal of passion. Our services include:<\/p>\n
Together with AbbVie Care, we shape the content \u2013 in both print and digital formats \u2013 ensuring that every issue reaches, moves, and informs its audience. In doing so, we prioritize accessible design, inclusive language, and a tone that fosters a sense of closeness.<\/p>\n
As an editorial team, we are pleased to be part of this important communication initiative. Through PARKOUR, AbbVie Care Germany helps to raise awareness of Parkinson\u2019s disease, dismantle prejudices, and foster dialogue within the community. After all, education is the first step toward greater understanding \u2013 and toward a life with more possibilities.<\/p>\n