{"id":2541,"date":"2023-12-01T12:00:32","date_gmt":"2023-12-01T11:00:32","guid":{"rendered":"https:\/\/2027.allround-team.com\/2023\/12\/01\/eventmanagement-social-media-marketing-fuer-gglbc\/"},"modified":"2026-10-19T12:54:43","modified_gmt":"2026-10-19T10:54:43","slug":"event-management-social-media-marketing-for-gglbc","status":"publish","type":"post","link":"https:\/\/www.allround-team.com\/en\/2023\/12\/01\/event-management-social-media-marketing-for-gglbc\/","title":{"rendered":"Event Management &#038; Social Media Marketing for GGLBC"},"content":{"rendered":"<h2>Symposium on Diverse Supply Chains \u2013 a Milestone for Greater Diversity in Business<\/h2>\n<p>With its first hybrid <strong>symposium on promoting a diverse supply chain,<\/strong> the German LGBTIQ+ Business Chamber (GGLBC) has sent a powerful message: in support of greater visibility, increased exchange, and an inclusive future for the German economy. The event brought together over 100 participants from the business world, politics, SMEs, large corporations, and the public sector, providing a platform for inspiring ideas, practical discussions, and the formation of new partnerships.<\/p>\n<h3>The idea behind the symposium<\/h3>\n<p>Since its founding in 2019, the GGLBC has been committed to fostering greater diversity, innovation, and growth for all business operators in Germany. A core objective is to strengthen the queer community through targeted networking \u2013 specifically by connecting global corporations with small and medium-sized enterprises (SMEs) led by LGBTIQ+ individuals. With this symposium, the chamber brought focus to a topic that has received little attention in Germany to date: <strong>diversity within supply chains.<\/strong><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2118\" src=\"https:\/\/www.allround-team.com\/wp-content\/uploads\/2026\/07\/allroundteam_20231201_symposium_001.jpg\" alt=\"Mehrere Personen sitzen in einem Konferenz\u2011 oder Seminarraum und h\u00f6ren aufmerksam einer Pr\u00e4sentation oder einem Vortrag zu. Die Teilnehmenden tragen \u00fcberwiegend Business\u2011Kleidung, vor ihnen liegen Notizb\u00fccher, Stifte und Wasserflaschen. Im Vordergrund steht ein Mikrofon auf einem Tisch, was darauf hinweist, dass eine Sprecherin oder ein Sprecher gleich spricht oder bereits gesprochen hat. Der Raum wirkt hell und professionell, mit gro\u00dfen Fenstern und teilweise heruntergelassenen Jalousien. Die Atmosph\u00e4re vermittelt den Eindruck eines formellen Meetings, Workshops oder einer gesch\u00e4ftlichen Veranstaltung.\" width=\"1920\" height=\"1080\" \/><\/p>\n<h3>Our role as an agency<\/h3>\n<p>As an SME led by lesbians, it was immediately clear to us that this topic deserves a platform \u2013 and we wanted to contribute to that. Consequently, we were tasked with event management and marketing support for the symposium. After immersing ourselves in the subject matter, we developed a bespoke concept that provides strategic and creative support for the GGLBC\u2019s objectives. Our services included:<\/p>\n<ul>\n<li>Conceptualization and implementation of online marketing initiatives (website, social media)<\/li>\n<li>Design and production of promotional materials (flyers, business cards, folded leaflets)<\/li>\n<li>Organization, coordination, and direction of the event, including on-site technical aspects<\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-2119\" src=\"https:\/\/www.allround-team.com\/wp-content\/uploads\/2026\/07\/allroundteam_20231201_symposium_002.jpg\" alt=\"Eine Person sitzt vor einem professionellen Videoproduktions\u2011Setup und tr\u00e4gt Kopfh\u00f6rer sowie ein schwarzes Shirt mit der Aufschrift \u201eateam\u201c auf dem R\u00fccken. Vor ihr steht ein Monitor, der mehrere Video\u2011Feeds eines laufenden Events zeigt \u2013 darunter verschiedene Kameraeinstellungen von Sprecher*innen und Pr\u00e4sentationsfolien. Die Benutzeroberfl\u00e4che zeigt typische Elemente einer Live\u2011Regie wie \u201ePreview\u201c, \u201eProgram\u201c und Audiopegelanzeigen. Die Szene vermittelt den Eindruck einer konzentrierten technischen Arbeit hinter den Kulissen einer Konferenz oder Live\u2011\u00dcbertragung, bei der mehrere Kameras und Tonquellen koordiniert werden.\" width=\"1920\" height=\"1080\" \/><\/p>\n<h3>The result: a strong signal for diversity<\/h3>\n<p>The symposium was a resounding success \u2013 not just in terms of numbers, but above all in its impact. Participants engaged in open discussions about opportunities and challenges, forged new connections, and developed shared perspectives for a more diverse economy. The feedback was clear: this topic belongs on the agenda \u2013 and the format proved highly effective.<\/p>\n<p>Together with the GGLBC, we are proud to have created a platform that does more than just address the topic of diversity \u2013 it actively promotes it. We look forward to continuing our support for events that reimagine the economy: making it inclusive, sustainable, and future-oriented.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Diverse supply chains \u2013 a topic not yet very familiar in Germany. It is precisely this subject that the GGLBC chose as the focus for a hybrid symposium.<\/p>\n","protected":false},"author":3,"featured_media":2542,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[105],"tags":[113,116,126],"class_list":["post-2541","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-marketing","tag-diversity","tag-eventmanagement","tag-supply-chains"],"acf":[],"aioseo_notices":[],"aioseo_head":"\n\t\t<!-- All in One SEO 5.0.3 - aioseo.com -->\n\t<meta name=\"description\" content=\"Diverse supply chains \u2013 a topic not yet very familiar in Germany. 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